Consumers care more than ever about where their food ingredients come from. Transparency is a growing restaurant marketing method. If you can prove high quality ingredients and local fresh food items within your menu, your customers will appreciate the business and will become more loyal. Moving toward a natural, transparent, and fresh menu requires some planning. It requires the ability to purchase grass fed steaks and free range chickens. For the best quality of free range and local food products, consider these suppliers.
Local meat farmers
When you purchase from local meat farmers, you will benefit in a couple of different ways. Firstly, the beef and chicken are local, meaning it is fresher by the time it reaches your restaurant. Secondly, you have more knowledge around the feeding and raising process of the meats that you put on your menu. Grass fed steaks and free range chickens tend to produce a better product. Some suppliers may advertise grass fed and free range items, but it can be difficult to measure the degree of quality.
Finally, many customers will appreciate the loyalty to local small town farmers. There is an increased desire to support small businesses and those that work for themselves. Simply advertising to your customers that you support local farmers by purchasing from them can be helpful in increasing the reputation of the business. If you are also a small town business, the networking with local farmers can be helpful to business success.
Purchase grass fed steaks online
You can even purchase grass fed steaks and free range chickens in an online setting. The internet has provided both consumers and businesses with an increased level of convenience. In previous years, you had to make food product orders via mail or phone. It could take many hours to complete a single order. With the internet, however, you can complete your online orders within a matter of minutes, any time of the day or night. Online shopping for food products also gives you a greater variety of items to choose from. You are no longer limited to the food suppliers in your direct area.
Online shopping may be especially helpful to growing businesses. Although you can receive many benefits from shopping locally, you can soon outgrow their abilities. When you purchase your food ingredients online, you can order as much, or as little as you need. You can even set up recurring orders, freeing up more of your valuable time. On average, Americans consume 90 pounds of chicken every year. Medium to larger sized businesses might find it difficult to keep up with chicken ingredients without the internet.
Regular grass fed meat delivery
Deliveries are likely the most convenient form of food product ordering. If you are forced to run to the local grocer or meat farmer every time you have to restock, you would spend a lot of time shopping. This valuable time could be spent on more important parts of the business, such as menu and customer growth. Running out early can force you to shop at the local grocer. A 2011 study published in the journal Clinical Infectious Diseases estimates that 47% of the meat and poultry products in supermarkets contain staph bacteria. Customers will also notice the difference in the quality of meat and may choose to not return to your restaurant. Instead, set up regular deliveries with grass fed steaks and free range chicken orders.
Consumers are becoming more and more aware of the specific ingredients in the foods they consume. They are putting a greater priority on higher quality and healthier ingredients. For example, in 2011, it was estimated that 60 to 80% of antibiotics produced in the U.S. were given to livestock in their feed. American consumers are not okay with this and are demanding better quality, such as grass fed steaks and free range chickens. As a restaurant owner, it is your responsibility to buy grass fed beef and chickens and provide your customers with a quality and healthy product.